Jimmer Mania has been quiet for the past month or so since BYU lost to Florida in the Sweet 16 and senior Jimmer Fredette started preparing for the NBA draft.
But all that is about to change.
According to Sports Business Daily, Fredette signed a deal with the New York-based production company Tupelo-Honey Productions, which plans to follow and chronicle Fredette as he prepares for the draft on June 23.
That's right. For the next month Fredette is allowing Tupelo-Honey to tape 100 hours of footage that will be sold in 30-minute episodes, and online and mobile vignettes.
There's only one hang up. Tupelo-Honey, which has produced everything from St. Louis Blues hockey commercials to Major League Soccer championship documentaries to ESPN domino competitions (yeah, those really exist), has yet to sell Fredette's final 30 days. But Tupelo-Honey President Cary Glotzer told Sports Business Daily that he's in discussions to sell the footage to several outlets (looking at you BYUtv).
The videos will journal Fredette picking an agent, training for the draft and planning his financial future. During the next month, Tupelo-Honey plans to produce two- to four-minute webisodes and a daily video blog. When Fredette is drafted, the company will then make a long documentary about the entire process.
So far, this is the biggest venture Fredette has stepped into since leaving BYU. His first foray into business was the Jimmer poster, which is exactly what it sounds like. For the low, low price of $14.95 (plus free shipping) Jimmer can hang on your wall for as long as the tape holds up.
The financial details of Fredette's deal with Tupelo-Honey were not disclosed, but it probably pays a little more than the posters. Regardless, Jimmer Mania is back and coming to a webisode near you.
Natalie Zea Brody Dalle Taryn Manning Nikki Cox Carla Gugino
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